Social Video and Advertising
Date: July 13, 2009 - 2:08pm. Posted in:
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Finding new, interesting and effective ways to engage viewers with online video is a hot topic of debate at the moment. Has the 30 sec. TV commercial passed its sell-by date? Does online video work? Can audience engagement be measured? What is the balance between online/broadcast media consumption? There are probably more questions that answers at the moment but some interesting examples of best practice are emerging. Check-out this short video about social video.
http://link.brightcove.com/services/link/bcpid1370868150/bctid28952728001
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